Swiss Inspired
Our new logo captures the heart and soul of our Club which is based in Switzerland and is rooted in the iconic Cornell branding.
We obtained guidelines from the Cornell University Brand team who gave us approval to use the Cornell University name – but not the logo or seal.
The Seal
We adapted the seal by adding the icon of the Matterhorn and the Swiss cross among other images of higher education.
The Font
The font style we used, while very similar to Cornell’s official font, is Helvetia. How appropriate given our Swiss roots!
The color is of course the Cornell Red!
What do you think of our new logo?
